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Cards: The Next Paradigm
The benefit of using cards to design a digital interface is huge. Many good articles are already talking about why cards are the future of the web. In short, “a card” is a simple metaphor that is easy...
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Do Users Understand Mobile Menu Icons
We can’t just assume that users understand what a hamburger menu means. Check out this test of icon variations to see what works best – the result is surprisingly subtle. Spoiler: it isn’t a hamburger...
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Back to Basics: Writing Hyperlinks
Browser capabilities, platform variations and user interface conventions have made incredible strides over the last decade but some behavior basics stay the same: users scan web pages and use text...
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The Positive Impact of Good UX on Non-profits
At Plant we do a lot of work with non-profits and are therefore always on the lookout for ways to up their impact so we can help increase awareness and generate as many donations as possible. That’s...
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Container Model Content
There has been a lot of very relevant discussion lately about container model content and COPE methodology (Create Once, Publish Everywhere). The approach speaks well to addressing issues of layout...
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Evolving the Touchpoint
Touchpoint. It’s one of those 500 buzzwords we see and hear and use on a daily basis and take for granted as far as givens are concerned. We know our clients (and clients customers) are interacting...
View ArticleWhere Ecommerce goes wrong
You may laugh, but this kind of stuff happens online all the time. And it’s not limited to Ecommerce – there are online donation flows, sign-ups, nomination forms, you name it – all of which can...
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